Prom Dress Sale!

All in-stock prom dresses are 25% during the month of May! There is still a great selection of gowns so don't miss your chance to save! Also happy wedding week to one of our favorite brides Megan L!!! We wish you a beautiful day!

Toilet Paper Wedding Dress?

The annual Toilet Paper Wedding Gown contest took place recently check out the article and more photos...

Prom...they're going fast!

We are in the middle of prom season now and dresses are beginning to sell out at our designer's headquarters! So it's time to stop in an shop for prom if you're lucky enough to go to prom this year! I sure wish I could again! There is still time to order some of our gowns depending on when prom is too so don't panic yet! This has been one of my favorites this season...

Kitty Chen Couture Trunk Show

This Friday, Saturday, and Sunday we are hosting a Kitty Chen Trunk Show. We are excited to offer 10% to our brides that purhcase any Kitty Chen dress this weekend. This is a great chance to see almost ALL of Kitty's designs! Make your appointment today, we only have a few spaces left!

 

Nicole and Kitty, October 2009

Bridesmaids Dresses are Here!

We almost have all of our 2010 bridesmaid dresses from Saison Blanche, Love, Belsoie and B2! We finally have L3001 by Belsoie and it's gorgeous! We also got in B3045, it's super cute with pockets! Perfect for any bridesmaid looking to hide her tissues :)

Prom is here!

As of today our prom dresses are out for viewing! I think I have found a great variety of dresses this year that are all very unique! We have super poufy tulle princess dresses in fun colors and wild funky prints with gorgeous beading. We also have The Prom Dressers out in the schools passing out coupons for free garters and tote bags with the purchase of a prom dress so keep an eye out for one at your school! We will be updating our prom Facebook page often with new dresses, more store hours and promotions so become a fan today! We will not sell the same dress in the same color to the same dance! Stop by today or make your appointment to insure a fitting room, as space is limited!

We Made It....1 Year!

Friday, February 5th is The Dress by Nicole's 1 year anniversary. The time has flown by! The community of Wheaton has been so supportive of us and seem to love having a local place to shop for bridal, bridesmaid, mother of the wedding, prom, homecoming, turnabout or even a great casual dress for a fun party! It has taken a lot of work from family and friends to get us here and I thank everyone for their help! I'd also like to especially thank my husband, Brad, who spends countless hours updating our website, working on other marketing projects that keeps our customers coming in and hundreds of other little projects! I'd also like to thank my parents for all their countless hours of help and support. We are excited for year 2 and can't wait to see what it brings! We've gotten in most, not all, of our new 2010 dresses and our prom collections will be out February 9th be sure to stop by soon. Here's to another great year! Thank you everyone!