Exciting New Dresses Arriving!

Kitty Chen Florence

Luna Novia

 We are getting more and more dresses in everyday at The Dress by Nicole! We have our entire 2012 collection now in-stock from Enzoani Blue and Kitty Chen Couture. We've also started to receive Luna Novias by Rosa Clara which is Aire Barcelona's sister collection and sometimes more affordable depending on the dress. We also got another amazing Jane Wang gown this week! The details and construction in her gowns are some of the best that I've seen out there in the bridal industry!

Aria

We also got in a few budget conscious dresses by Aria, very simple, very elegant and sometimes with a mod twist. We've been adding gorgeous beaded belts or trim and they are completely transformed!

Aire Barcelona Kate

We have many trunk shows coming up the next couple of months starting with Aire Barcelona January 20th-22nd. We will have an AMAZING Aire version of Kate Middleton's dress here that weekend! Don't miss your chance to be a princess that weekend!

Riva

 We're also excited to jump into our 4th prom season for 2012. We will have fabulous gowns by Riva, Faviana and Mignon/LM Collection. We are also busy taking applications for our Prom Dressers where prom ladies can earn a FREE prom dress! See our website or store for details. Prom dresses will be out January 31st! Become a fan on Facebook of our The Prom Dress by Nicole page!

The New Collections Are Upon Us!

Amy Kuschel Sabrina style

We traveled to New York Bridal Week a few weeks ago and were able to see more of the 2012 collections that were not shown in Chicago.

Our first stop was to see Amy Kuschel's 2012 collection. As usual she did not disappoint! One of our favorites has to be the the lace, keyhole back gown "Pearl". She also unveiled her Sabrina gown with a brand new lace pattern. The lace has gorgeous ribbons sewn on top with amazing details and it's available with three different necklines! We can't wait to get the new dresses in store, and that should be around mid-February.

Amy Kuschel Pearl style

We also ordered some more fabulous LaRichi Couture gowns that we are excited to get in. One of which is a keyhole back with ballgown skirt! Their unique fabrics and amazing beadwork is exactly what our brides are looking for! This is a collection you have to see in person, they tend to not post their gowns on their website for fear of being copied. Makes sense, because they are truly special. You have to see these in person!

Luna Novias Irina

We stopped by the Rosa Clara and Aire Barcelona showroom and decided to pick up a new collection by Rosa Clara called Luna Novias. The designs are very similar to Aire Barcelona but they are more affordably priced so it's perfect for our brides that love Aire but are on a budget! We hope to get those in January/February just in time for our Luna Novias trunk show January 27th - 29th.

KITTYCHEN Charlotte

We also received our first 2012 KittyChen Couture style Charlotte! We are one of the first stores in the country to have this dress. Kitty shows it online in the antique blush color but ours is in the ivory. If you love Kitty Chen, you HAVE to see this one in person!

Aria 121FB

Check out the Aria Collection we just got in store. The simple but sophisticated gowns are perfect for the bride that doesn't want a lot of sparkle and they are also great for being a blank canvas for adding an amazing belt or accessories! They are priced $900-$1400 and are perfect if you are on a budget!

Aria 286FA

Prom is also around the corner! We are looking for Prom Dressers and are taking applications!!! Don't miss out and apply today!

The Busy Trunk Show Season Continues...

We are extending our Enzoani Gorgeous with Curves Trunk Show through this weekend, Sept 30th-Oct 2nd! So if you missed us last weekend you can still come to see the curvy gowns and enjoy 10% off ALL Enzoani orders regular and plus sizes.








One of our most anticipated events is also happening this weekend. We are hosting an Amy Kuschel Viewing Party. What is a viewing party? It's kind of like a mini trunk show, we're getting in a small sampling of styles that we usually don't have in the shop and offering 10% off all Amy Kuschel orders this weekend! You will also get a fashion sketch of your gown hand-signed by Amy Kuschel free with purchase! We're just about filled up for the weekend so make your appointment today!

Here Comes a Busy September...

We traveled to Atlanta last weekend for prom 2012 buying. Yes, I did say prom! Believe it or not those dresses will be here before we know it! We picked up a great collection by Riva Designs. They had gorgeous colors, amazing beading and unique prints! We saw a lot of prints like last year, but sequins are all the rage for 2012! Almost all the designers are showing some short dresses, but most of our Chicago area prom ladies want long gowns. There aren't too many times in your life where you get to wear a long dress like that! Stay tuned for updates as we get our prom dresses in January. Don't forget to sign up to become a Prom Dresser so you get first choice of the prom dresses for your school and the chance to earn a free prom dress!

We are super busy at The Dress by Nicole this September with a few events we are hosting. First of all we are closing early this Friday, September 2nd at 5pm and will be closed Saturday through Monday for Labor Day weekend. Our staff has done an amazing job this summer and we are giving them the weekend off to spend the holiday with their families.
We're going to come back refreshed and ready to go for our 3rd Annual Sample Sale September 9-17th. We're closing at 6pm on Thursday the 8th to set up the store and will open Friday at noon as usual. We have special Sunday hours on the 11th of 11-4pm and for the first time we are extending our sale through a second weekend of Saturday the 17th. We will have everything from wedding gowns, bridesmaids, moms, special occasion, jewelry, shoes and accessories 20-80% off in-stock items! Make your appointment early, we usually have a waiting list!

We are also hosting an Enzoani Gorgeous with Curves Trunk Show for the first time. This uniuqe trunk show is for the plus sized bride that is looking for an amazing dress but available to try on in her size. We will have a selection of Enzoani's best selling styles in sizes 16-24. A great opportunity for our curvy brides out there! Our brides that purchase an Enzoani dress this weekend will enjoy 10% off all ordrers but this does exclude Blue and Love orders. We'd love to have you, make your appointment today!

More Homecoming dresses are coming in Wheaton/Glen Ellyn area ladies!

Faviana 6819 this season in jersey fabric!

Faviana 6831

We got even more Homecoming 2011dresses in this week for our Wheaton/Glen Ellyn area ladies! Whether you are doing long or short, The Dress by Nicole has all your needs!










We can also finish your look with a fabulous matching purse, earrings, bracelets and necklaces. Shop early, we won't sell the same dress in the same color to the same school!

Blush 9277

Blush 9282

They're here...

The new fall and the beginning of 2012 dresses are coming in! We got in several Aire Barcelona gowns this week and we're so excited to see them on our brides! We love the soft ruffles and of course what they are known for...their incredible laces. Styles Pandora, Pergamo, and Polanco are the first to arrive.We also starting getting in our new B2, Belsoie, Jade and Jade Couture styles from Jasmine. A lot of great Jades this season. I had trouble choosing! We have K4478, K4482 and L4061 just to name a few so far.

B3113 Saison Blanche

We also received new Saison Blanche wedding, bridesmaids and special occasion gowns. I love the soft tulle wedding gown B3113! The beaded belt is gorgeous!

Our first Jane Wang style arrived today! It's her Bailey style. A beautiful lace gown lined with silk satin. I changed the neckline from straight across to a sweetheart and my favorite part is the true corset back with real grommets! These dresses are gorgeously constructed from the inside out and trimmed with the most beautiful delicate beadwork. You have to come by to see them!

Blush 9275

Blush 9279

Blush C046

Faviana 6330

Blush 9292

Also it's time for Homecoming again Wheaton ladies! We are getting in more 2012 Homecoming dresses everyday! Faviana, Blush Prom, and a few new designers we have in the mix this year. We hope to start having them out this weekend because we've had young ladies asking for them! Keep checking back with us through beginning of September for new styles!

2012 Collections Around the Corner!

The 2012 collections are almost ready to debut and we are so excited to see them! We are attending Enzoani's Fashion Event next week in LA and we can't wait to see their new prom collection called Love 16. I hope to post photos of the event next month. Also, we have started to get in some of the Fall 2011 Belsoie, B2, Jade and Jade Couture dresses! The Jades are just in time for our Jade Trunk Show August 26th-28th to give our customers even more choices. Make your appointment today, space is limited!

K4482 Jasmine Couture-Just arrived!